As So-Gnar continues to grow our online shop, we have also taken the step to making it more accessible to the public. As of late spring, we took the leap by making our product available at Zumiez both in store, online at Zumiez.com and in our e-store at So-Gnar.com. With the focus on the Midwest, we focus on both our company values as well as our founders, both deeply rooted riders from the Twin Cities. With the next generation of the snowboard and skateboard team riders of So-Gnar being from Minnesota, Wisconsin and Illinois, it just made sense to pay tribute to the Midwest through our clothing line.
As we continue to expand our company, we look forward to investing a lot of our efforts in taking on new opportunities to progress our designs of So-Gnar has to offer as well as fully supporting and committing to the expansion of our teams.